THE MAGAZINE



SMCK Magazine's goal is to make art lovers understand the history and potential of jewellery as an art medium. It strives to bridge art and craft disciplines, to discuss contemporary social practices, and make artists aware of market basics. The magazine also serves as a podium for indies and outsiders - gallerists, curators, artists - to address interdisciplinary art directions, sharing stories of failure and success, and showing readers different cultural perspectives on how to appreciate and use art.

The jewelry artist's million-dollar question is: how can I be both critical and sustainable, challenging and pleasing, approachable and rebellious?

Jewelry art should be judged by the same standards that apply to visual art. Contemporary art can be cynical, aggressive, vulgar, depressing, disturbing. To survive, you need people to like, buy, and wear your art. Jewelry’s potential to change the viewer's perspective unfolds through the trinity of the Maker, the Buyer, and the Beholder, that is, the public eye.


The basics of peace  • A subsidy to destroy cultural heritage  • Luxury in Berlin  • Faith is part of being human  • Ethics before aesthetics  • SCRATCHPAPER Paris  • Healing dreams in God's forest  • No art without customers  • I do what I really want  • Jewelry and The City: Bogotá  • Plus more...

The struggle taking place today inside the jewellery art scene may offer insight on how artists working in other disciplines combat conformism, destructive narcissism, rigid hegemonies.

Difficulties and risks will encourage artists to evaluate events based on the analysis of cost and return. Recession caused by COVID-19 will force organizers who don't satisfy artists' expectations for exposure, career opportunities, and sales to improve their services or to close down. Imagination, innovation, honesty, and action are qualities now required to stay in the game, for nothing will remain the same in 2021.


The Post CoVid-19 era  • The caricature of art  • Nobody buys art now  • Thank You Big Pharma  • Moebling or The side effects of domestication  • Neo-expressionistic offerings  • The use of Greek jewellery  • Which way after CoVid-19?  • Choreographers' creative solutions  • Crowned  • Jewellery and The City  • Plus more...

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DEADLINE 22 JANUARY 2021